Retail

ConsultAdd in Retail

Our solutions for the retail market are designed to guide our retail customers through rapidly changing technology and business environments. Our combination of strong technology skills and understanding of the retail business and the processes that drive its operations ensures we not only bring your operating costs down but also leverage technology advances to improve the agility of the retail business.

That’s the buzz in the new world of retail. Consumers don’t have to wait for anything today. It’s all right there, for them to see and experience. They see no reason to wait or pay a premium for anything. With renewed optimism, a fast-paced society, and an even faster-paced change in technology, consumers want new, different, and customized goods – now.
The more your consumers see you, the more they’ll want to know about you. Online consumers will buy if they’ve seen it, like it, and are convinced of it. Their product research actually drives more land-store sales than online sales. So, all channels where the consumer might get information from — the retail store, website, and catalog — must be closely aligned and monitored for maximum impact and hence, sales.

Retail Mantra

Enterprises can certainly live up to that, by living up to the retail mantra of today – better, faster, leaner. With the immense growth observed and greater confidence in the economy, retailers hope to see consumers demonstrate some serious spending power. However, retailers will have to focus more on the digital front — ‘channelize, mobilize and socialize’ to stay ahead in today’s ‘click-and-mortar’ retail game.

Mobility in Retail

Consumers around the world are ready to use mobile devices to shop, compare, and transact on the Web or in stores. Market research indicates that nearly 70% of consumers across the globe always have their mobile devices with them while they are in a store — which they use to consult family and friends about their purchase. This gives retailers an unprecedented opportunity to make an impact on the consumers at their so-called ‘moment of truth’.

Digital Consumer

Today’s consumer has access to information at a click – about product assortment, pricing, quality, and everything else there is to know. Given the scenario, companies can create more wallet share by reaching out across digital channels — mobiles, interactive TVs, social communities. In-store technology like smart kiosks and digital sign ages hold immense potential to observe and influence shopping behavior.

How ConsultADD delivers business value

We blend our expertise in consulting, technology, and sourcing to help our clients solve complex business challenges and unlock their value levers by creating outcomes in three key areas: business transformation, accelerating innovation, and efficient operations.